I must have heard the word “cryptocurrency” about 25 times per day for the past few months.  Today is no different- my Facebook feed is flooded with news, my friends give me tips, I obsessively check my balances and what for? Is it only to make money? Yes, that’s part of it but the other part is the emotional side, the gamble, the selection of investment, the careful approach, the highs, the lows and everything else that comes along with it. With so much banter about what one should invest in, I started thinking about how much so many elements reminded me of relationships and how it really applies to people in your life as well.  Here’s what I’ve been reminded of through my crypto-journey, I love the parallels…

THE LONG GAME-  Crypto, like any relationship or friendship, is the long game. For me, at least- I’m not into investing everything into someone (or some sort of currency) for the short play. I don’t have the time, or the emotional bandwith and I would venture to say most of us really are the same in that vain.  If you keep tabs daily, you’ll get significantly happy one minute and then sad the next because life cycles are like that and so are relationships of any level- friendships, business or otherwise. For me, looking at my balance on Coinbase hourly might completely make me frustrated, then elated but it’s the long game.  It’s the back and forth that is the nature of the market, or in this case, life that tests any sort of relationship and there are always going to be ups and downs.  It’s how the long term plays out that really makes the difference so breathe and bask in the good moments, hold on with strength through the worst and if it’s the worthwhile investment you believe it to be, it will hold.

DON’T GET FOOLED BY THE THE BRAND NEW HYPE- Someone, in some way, may come into your life…just like a brand new currency that everyone can’t stop talking about.  Does it look interesting at first glance? Yes. Does everyone seem to love it? Yes. Is it a trend? Yes.  But is it real? Will it sustain? Will it perform well and give back to you what you give into it?  Probably not because it’s  just winning the minute with something slick.  Just because everyone else thinks it’s cool doesn’t mean it’s necessarily good for you- do your research or in a person’s case, give them a chance, two if you need to but it’s got to be the right fit for you, not for what fits for everyone else. 

YOU KNOW WHAT YOU KNOW-  There is no substitute for intuition, if something doesn’t feel right, don’t go there.  But if it does, pour in everything you can, support it, and keep wishing for the best.

So, invest wisely my friends.  Time is short, emotions are long and strong and you know where to direct them.